Resources and Capabilities ( Applied strategy) Custom Essay

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Applied Strategic Analysis
You are required to choose two different companies within your chosen industry, set out the key relevant features of the company and analyse their performance in the market place, in your work you should:
You must identify the key elements, both internal and external, effecting strategic performance.
Set out the companies most important resources and capabilities,

The two companies are Subway and Mcdonalds in the UK

This is a group work. My task is to set out the most important resources and capabilities of both restaurants.

Please make sure references are easy to access and preferably website.

Use the needed no. of references up to 20 if needed.

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